Terms of Service
Version 4.0 · May 27, 2026
Terms of Service
Effective Date: June 27, 2026
Last Updated: May 27, 2026
IMPORTANT: PLEASE READ THESE TERMS CAREFULLY. BY CREATING AN ACCOUNT, LOGGING INTO YOUR ACCOUNT, OR ACCESSING OR USING THE SERVICES, YOU AGREE TO BE BOUND BY THESE TERMS, AS UPDATED FROM TIME TO TIME.
These Terms contain a mandatory arbitration provision and class action waiver in Section 16 that affect your legal rights.
1. Agreement to Terms
These Terms of Service (“Terms”) are a legally binding agreement between you (“you,” “your,” or “Customer”) and Addi, Inc. (“Addi,” “we,” “us,” or “our”), governing your access to and use of the Addi platform, website, and related Services.
By creating an account, accessing, or using the Services, you represent that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you are using the Services on behalf of an organization, you represent that you have authority to bind that organization, and “you” refers to that organization.
You must be at least 18 years old and capable of forming a binding contract. The Services are intended for business use and are not directed at individuals under 18.
The Services are operated from the United States. If you access the Services from outside the United States, you do so at your own risk and are responsible for compliance with applicable local laws.
If you do not agree to these Terms, do not access or use the Services.
2. Definitions
The following capitalized terms have the meanings set forth below. These definitions apply throughout these Terms. Terms defined in the Privacy Policy and used herein have the meanings given in the Privacy Policy.
"Advertising Platform" means any third-party digital advertising service to which the Services connect to publish, manage, or monitor advertising campaigns, including Meta Ads Manager, Google Ads, TikTok Ads Manager, Spotify Ad Studio, and Yahoo DSP.
"Business Platform" means any third-party point-of-sale, business management, or commerce platform connected to the Services to import transaction, catalog, or customer data, including Square.
"Content" means, collectively, your Input and Output.
"Credit Balance" means a non-cash credit applied to your Addi account representing unused Media Spend from an advertising campaign that an Advertising Platform was unable to fulfill.
"Customer Lists" means hashed or unhashed email addresses, phone numbers, or other customer identifiers you upload or connect to the Services for use in audience targeting.
"Input" means any content, data, instructions, prompts, brand information, creative briefs, images, audio, video, or other materials you provide to or upload to the Services.
"Media Spend" means the amounts that Advertising Platforms charge to run your advertising campaigns. Media Spend is separate from, and in addition to, Addi''s service fee and any payment-processing fees disclosed on the campaign authorization screen.
"Output" means any content generated by the Services in response to your Input, including advertisements, ad copy, images, audio, video, and design elements.
"Personal Information" has the meaning given to it under applicable privacy law, including the California Consumer Privacy Act and the EU General Data Protection Regulation, and as further described in the Privacy Policy.
"Privacy Policy" means the Addi Privacy Policy available at addi.ai/legal/privacy, as updated from time to time, which is incorporated into these Terms by reference."Promotional Credit" means a non-cash credit granted by Addi to your account at Addi''s discretion, which may be restricted to use on specific Advertising Platforms.
"Services" means the Addi platform, website, and related services provided by Addi, Inc.
3. Description of Services
Addi is an AI-powered advertising creation and brand profiling platform for businesses. The Services enable you to:
(a) Create advertising content — including audio, video, and display advertisements — using artificial intelligence and third-party foundation models;
(b) Profile and research your brand using publicly available and third-party data sources;
(c) Connect to Advertising Platforms to publish and monitor advertising campaigns;
(d) Access campaign performance data from your connected Advertising Platform accounts;
(e) Connect to Business Platforms to import transaction data, product and catalog data, and customer information from your connected point-of-sale and business management accounts.
All advertising content generated through the Services includes embedded AI transparency features that cannot be disabled. Specifically: (a) a visual disclosure label identifying the content as AI-generated, rendered directly into display images and video files; (b) C2PATM Content Credentials — cryptographically signed provenance metadata embedded in each creative file identifying Addi as the generator, the AI model used, and the generation timestamp; and (c) platform-required AI content flags set automatically when creatives are submitted to Advertising Platforms (e.g., TikTok’s AIGC label). These features are integral to the Services and are applied to all Output unconditionally.
The Services use artificial intelligence, including third-party foundation models, to generate content. You acknowledge that AI-generated content may not be unique and that other users may receive similar or identical Output. Addi does not guarantee the accuracy, originality, suitability, or legal compliance of any AI-generated content.
4. Account Registration and Security
4.1 Account Creation. To access the Services, you must create an account with accurate, current, and complete information. You agree to update your information promptly if changes occur. Authentication for the Services may be provided through third-party identity and authentication providers.
4.2 Account Security. You are solely responsible for maintaining the confidentiality of your account credentials and for all activities under your account. Notify Addi immediately at [email protected] of any unauthorized use. Addi is not liable for loss arising from your failure to safeguard credentials.
4.3 Account Sharing. You may not share credentials or allow multiple individuals to use a single account.
5. Campaign Authorization, Billing, and Refunds
5.1 Plans. Addi currently offers access to the Services free of charge. Charges arise on a per-campaign basis, after user authorization, as described in this Section 5. Addi may modify access fees for the Services and any applicable charges from time to time with reasonable notice.
5.2 Authorization to Charge. When you authorize an advertising campaign, you authorize Addi to charge your designated payment method the amount itemized on the campaign authorization screen. Each advertising campaign you authorize is a separate authorization. Addi is the merchant of record for these charges. All fees are in U.S. dollars. You are solely responsible for all applicable taxes associated with your campaigns. Where required by applicable law, Addi will calculate and collect these taxes from you at the time of campaign authorization.
5.3 Cancellation. You may cancel your Addi account by emailing [email protected]. Cancellation does not entitle you to refund of charges already authorized for advertising campaigns under Section 5.2; refund eligibility is governed by Section 5.5.
5.4 Credit Balance and Promotional Credit. (a) Credit Balance. Where an Advertising Platform is unable to fulfill all or part of an authorized advertising campaign — for example, when a bid does not clear at the planned rate or an Advertising Platform paces or pauses ad delivery — Addi will add the unfulfilled amount of your media spend to your Addi account as a Credit Balance. A Credit Balance is non-cash and will expire twelve (6) months from the date it is issued. Upon expiration of a Credit Balance, Addi will automatically refund the expired balance back to your original payment method within ten (10) business days. (b) Promotional Credit. Addi may, at its discretion, grant a Promotional Credit to your account or your organization. A Promotional Credit is non-cash, non-refundable except as required by applicable law, and may be restricted to use on one or more specific Advertising Platforms as designated by Addi at the time of grant. (c) Application. When a Credit Balance or Promotional Credit is applied to an advertising campaign, the applied amount is disclosed on the campaign authorization screen before you authorize the advertising campaign. (d) Cancellation and Termination. Upon account cancellation or termination by either party, any remaining Credit Balance will be handled in accordance with Section 5.4(a) and applicable law. Any remaining Promotional Credit is non-refundable, holds no cash value, and will be permanently forfeited upon account cancellation or termination, unless explicitly stated otherwise in the specific terms and conditions governing that promotion.
5.5 Refunds. Addi''s service fee and any third-party payment processing fees are non-refundable once you have authorized payment for an advertising campaign, except as required by applicable law. If an Advertising Platform rejects an advertising campaign before it begins running, Addi will notify you and prompt you to edit and resubmit the campaign. If you fail to take action to modify and successfully resubmit the rejected campaign within thirty (30) days of such notification, Addi will automatically cancel the campaign and refund only the Media Spend portion to your original payment method within 10 business days. Refunds will only be issued to the original payment method used for the authorization. If your original payment method is closed, invalid, or unable to accept the refund, you agree that Addi is not liable for processing delays, and any alternative refund arrangements (such as ACH or physical check) may be subject to additional administrative verification and processing windows. To dispute any charge, contact [email protected] within 30 days of the charge.
5.6 Media Spend, Service Fee, and Reconciliation.
(a) Cost Components. Each charge for an advertising campaign comprises (i) Media Spend, paid by Addi to the relevant Advertising Platform on your behalf; (ii) Addi''s service fee; and (iii) the applicable payment-processing fee. Each component is itemized separately on the campaign authorization screen, the order confirmation, and the invoice.
(b) Pass-Through Model. Addi facilitates the purchase of advertising inventory on your behalf by billing you for Media Spend as a pass-through charge. As such: (i) Addi acts solely as a billing intermediary and is not the seller of advertising inventory; (ii) Media Spend is non-refundable once you have authorized payment for an advertising campaign, except for unused Media Spend reconciled under Section 5.6(d); (iii) you remain solely responsible for the content, targeting, and compliance of all advertising campaigns; and (iv) Addi is not responsible for Advertising Platform performance, delivery, or results.
(c) No Guarantee of Delivery. Addi does not guarantee the delivery, placement, performance, or results of any advertising campaign on any Advertising Platform. Advertising Platforms may reject, remove, or limit ads at their sole discretion.
(d) Reconciliation; Service Fee. Addi will reconcile the estimated Media Spend charged to you against the actual amount billed by the Advertising Platform. If the actual cost is less than the amount charged to you, Addi will apply the difference as a Credit Balance to your Addi account.
Addi''s service fee is 15% of Media Spend. Addi discloses this rate in writing before every payment authorization. Addi does not retain undisclosed rebates, volume credits, or co-op marketing dollars from any Advertising Platform.
5.7 Advertiser of Record. Solely for placing media buys with the Advertising Platforms identified in connection with each advertising campaign, Addi acts as your authorized agent. For all other purposes, Addi is an independent contractor and not your agent or fiduciary. You are the “advertiser” under each Advertising Platform''s terms and applicable law. Your responsibilities for ad content, claim accuracy, AI disclosure, platform-policy compliance, and rights and consents are set forth in Sections 7 and 8.
6. Brand Authorization and Third-Party Data
6.1 Brand Ownership. By using the Services, you represent and warrant that you own the brand(s) you are profiling, or have explicit authorization from the brand owner to create advertisements on their behalf. You agree to use the Services for brands you own or are authorized to represent, and will not use the Services for competitive research or to profile brands you do not own.
6.2 Data Collection Authorization. By entering your brand’s website URL or business information, you grant Addi permission to: access and analyze publicly available website content; collect publicly available information about your business from third-party sources (including business directories, review sites, and social media); store and process this information to build your brand profile; and use automated tools to gather publicly available brand information.
6.3 Data Sources. The Services compile brand information from publicly available and third-party data providers through APIs and other integrations. This may include business descriptions, reviews, ratings, brand assets, social media presence, market intelligence, and other available information.
6.4 Accuracy Disclaimer. Brand profiling data is sourced from third parties and provided “as is.” Addi does not guarantee the accuracy, completeness, timeliness, or reliability of third-party data. You are responsible for reviewing brand profile information and correcting errors before generating advertisements. Addi is not liable for advertisements generated based on inaccurate third-party data that you did not correct.
6.5 Third-Party Terms. Where third-party data providers (including Yelp and similar platforms) require attribution for content retrieved via their APIs, Addi will make reasonable efforts to display such attribution where that information is made available by the provider. You agree not to extract, export, suppress, or redistribute raw third-party data or any attributions displayed through the Services.
6.6 Aggregated Data. Addi may use aggregated, de-identified brand profiling data to improve the Services and develop industry benchmarks. Such data will not identify you or your business.
6.7 User-Supplied Visual Content from Third-Party Platforms. If you upload, select, or incorporate into the Services any images, videos, or other media that you have sourced from a third-party platform (including Yelp, Instagram, or any other review, social media, or user-generated content platform), you represent and warrant that: (a) such content originates from an account you own or control, or you have obtained express permission from the content creator to use it for advertising purposes — noting that attribution alone does not substitute for such permission where the originating platform’s terms require a separate license for commercial use; (b) you will provide clear and accurate attribution to the original creator where required by the originating platform’s terms or applicable law (e.g., “Photo by [Creator Name] via [Platform]”); and (c) you will not misrepresent the business or entity depicted in any such content. You are solely responsible for ensuring that your use of user-supplied content complies with the terms of service of the originating platform and all applicable laws. This section applies to content you bring to the Services; for content retrieved by Addi via third-party APIs on your behalf, Section 6.3 governs.
7. AI-Generated Content: Ownership and Licensing
7.1 Ownership of Input. You retain all right, title, and interest in your Input. Addi claims no ownership rights over your Input.
7.2 Ownership of Output. As between you and Addi, and to the extent permitted by applicable law, you own all Output generated through your use of the Services. Addi hereby assigns to you all of its right, title, and interest, if any, in Output generated through your paid use of the Services.
7.3 Important Limitations on Output Ownership.
(a) No Copyright Guarantee. Output generated by the Services may not be eligible for copyright or other intellectual property protection. Addi makes no representation or warranty that any Output is copyrightable, original, unique, or free from third-party intellectual property claims. Similar or identical content may be generated for other users. You assume all risks associated with the use of Output.
(b) Non-Uniqueness. Due to the nature of AI, Output may not be unique. Other users may receive similar or identical Output. Addi’s assignment of rights does not extend to Output generated for other users.
(c) Third-Party Model Limitations. Output is generated using third-party foundation models whose terms may impose additional limitations. Addi will use commercially reasonable efforts to ensure model terms do not restrict your commercial use of Output, but does not warrant Output is free from all third-party restrictions.
(d) Stock and AI-Generated Media. Output may incorporate stock imagery, stock audio, and AI-generated media (including AI-generated images, video, and audio) from third-party content libraries and AI model providers. Your use of such elements is limited to the scope of applicable licenses Addi has obtained. You may not extract, resell, or sublicense individual stock or AI-generated media elements separately from the Output.
7.4 License to Addi. You grant Addi a non-exclusive, worldwide, royalty-free license to use, reproduce, modify, and process your Content during the term of your account (and the data retention period thereafter) solely for:
(a) Providing, operating, maintaining, and improving the Services;
(b) Complying with applicable law and enforcing these Terms;
(c) Generating aggregated, de-identified analytics that will not identify you or your business.
Addi will not use your Content, including Input, Output, Advertising Platform data, or Business Platform data, to train or improve our own proprietary AI or machine learning models without your express opt-in consent. However, Addi utilizes third-party service providers and subprocessors to power certain features of the Services. You acknowledge and agree that these third-party providers may use data processed through their respective platforms to train or improve their own models, subject to their own privacy policies and terms of service. Addi will use commercially reasonable efforts to disclose which third-party providers are utilized upon request. If you have previously provided opt-in consent for Addi’s internal training, you may revoke it at any time by emailing [email protected].
7.5 Feedback. If you provide suggestions, ideas, or other feedback about the Services (“Feedback”), you grant Addi a perpetual, irrevocable, worldwide, royalty-free license to use, modify, and incorporate such Feedback without obligation or compensation.
7.6 CCPA Service Provider Designation. To the extent Addi processes Personal Information (as defined under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, "CCPA") on your behalf in connection with the Services, Addi does so as a "Service Provider" under CCPA. Addi shall not retain, use, or disclose such Personal Information: (a) for any commercial purpose other than providing the Services specified in these Terms; (b) outside the direct business relationship between Addi and you; or (c) for Addi''s own independent business purposes. Addi certifies that it understands and will comply with these restrictions. You represent and warrant that you have the right to disclose any Personal Information provided to Addi for the business purposes described herein, and that such disclosure is made in compliance with applicable law.
8. Advertising Compliance
8.1 Your Responsibility. You are solely responsible for ensuring all advertisements comply with applicable laws and platform policies before publication, including FTC Act Section 5 and FTC Guides on endorsements and testimonials; each Advertising Platform’s content policies and advertising standards; applicable state consumer protection statutes; and any industry-specific advertising regulations applicable to your business.
8.2 AI Disclosure Obligations. Addi embeds AI disclosure labels and C2PA Content Credentials into all Output as a core platform feature, designed to support compliance with all applicable advertising transparency laws. These disclosures are applied unconditionally to every creative and cannot be disabled. Certain jurisdictions and Advertising Platforms may impose additional or evolving requirements regarding disclosure when content is generated or materially altered by AI. You agree not to remove, alter, or obscure any disclosures applied by Addi after export or download. You remain solely responsible for determining and complying with any additional disclosure obligations that apply in your jurisdiction or under Advertising Platform policies, and Addi recommends reviewing current platform-specific requirements prior to publishing.
8.3 Advertising Claims and Accuracy. Output may include claims about your business derived from third-party data (e.g., Yelp reviews). You are solely responsible for verifying all claims before publication. Publishing advertisements containing false or misleading claims may violate law regardless of whether they were AI-generated. Addi does not verify advertising claims and disclaims all liability for inaccurate or misleading content.
8.4 Human Review Requirement. You must review and approve all AI-generated content before publishing it to any Advertising Platform. You shall not publish Output without first reviewing it for accuracy, legal compliance, and appropriateness.
8.5 Voice and Likeness Rights. If the Services generate content incorporating the voice, likeness, or identifiable characteristics of any individual, you represent that you have obtained all necessary consents and releases. You shall not use the Services to generate synthetic media depicting real individuals in a false, misleading, or defamatory manner, or to reproduce any individual''s voice or likeness without authorization -- including deceased individuals – without their consent or, in the case of deceased personalities domiciled in New York at the time of death, without the consent of the applicable heir or executor as required by NY Civil Rights Law § 50-f and without the consent required under any other applicable post-mortem right of publicity law.
You further represent that any Output featuring an AI-generated human likeness distributed in New York complies with NY General Business Law § 396-b (as amended effective June 9, 2026), including any required conspicuous disclosure of synthetic performers, and that any use of the voice, image, or likeness of a deceased individual incorporates all consents required under applicable right of publicity laws.
Addi labels all display and video Output as containing AI-generated content regardless of whether a human likeness is visually present, as a maximum-disclosure compliance measure. This label does not constitute a representation by Addi that the Output contains or does not contain any particular likeness, nor does it satisfy any disclosure, labeling, or consent obligation imposed on Customer by applicable law. Customer remains solely responsible for any additional disclosure, labeling, or consent requirements in connection with the distribution or publication of Output, including jurisdiction-specific requirements governing AI-generated performers in advertising.
8.6 C2PA Content Credentials and Provenance Verification. All Output generated through the Services is signed with C2PA Content Credentials, an open technical standard for content provenance. Each signed creative contains a manifest identifying Addi as the claim generator, the AI model used, and the generation timestamp. Addi operates a publicly accessible provenance verification tool that allows any person to upload a media file and inspect its C2PA manifest. This tool is provided to satisfy California SB 942’s requirement for a free, publicly accessible AI detection tool. No account is required to use the verification tool. Files uploaded for verification are processed temporarily and are not retained.
9. Acceptable Use Policy
You agree not to use the Services to:
9.1 Unlawful or Harmful Content. You may not use the Services to create, generate, upload, distribute, or publish content that:
(a) is illegal, defamatory, obscene, harassing, threatening, or discriminatory;
(b) contains false, misleading, or deceptive advertising or promotional claims;
(c) generates fake reviews, testimonials, endorsements, or fabricated social proof;
(d) remove, alter, obscure, disable, or circumvent any AI disclosure label, C2PA Content Credentials, visual disclosure overlay, or provenance metadata embedded in Output by the Services, whether before or after publication.
(e) creates deepfakes, non-consensual synthetic media, or content impersonating real individuals or organizations without authorization;
(f) exploits, harms, or targets minors;
(g) promotes illegal products, services, or activities; or
(h) facilitates fraud, phishing, scams, malware, or attempts to bypass platform safeguards.
9.2 Platform and System Integrity.
You shall not:
(a) Reverse engineer, decompile, or attempt to derive source code, algorithms, or models underlying the Services;
(b) Use automated tools, bots, or scrapers to access the Services;
(c) Circumvent security, rate-limiting, or access-control features;
(d) Interfere with the integrity or performance of the Services;
(e) Access the Services to build a competing product or service, or to benchmark without prior written consent.
9.3 Data and Privacy.
You shall not:
(a) Upload or process personal data in violation of applicable data protection laws;
(b) Use audience data, Customer Lists, or Advertising Platform data outside the Services;
(c) Submit protected health information, Social Security numbers, financial account numbers, or other sensitive data unless expressly supported.
9.4 Advertising-Specific Restrictions.
You shall not:
(a) Create ads for products or services prohibited by applicable Advertising Platform policies;
(b) Publish ads without first reviewing and approving the AI-generated content;
(c) Engage in spam or mass advertising in violation of CAN-SPAM or applicable anti-spam laws.
(d) Use Customer Lists that include data from individuals known by you to be under 18, or under 16 in the EEA and UK.
Addi reserves the right to investigate, suspend, or terminate your account for any violation, with or without notice.
9.5 Political Advertising. You may not use the Services to create, generate, or publish political advertising, including advertisements that reference or depict political candidates, elected officials, political parties, ballot measures, legislation, or government policy advocacy. This restriction applies to all Advertising Platforms. All Output generated by the Services is 100% AI-generated, and AI-generated political advertising is prohibited or severely restricted by major Advertising Platforms and is subject to heightened legal scrutiny. Addi reserves the right to block or remove any creative it determines, in its sole discretion, to constitute political advertising.
10. Intellectual Property and DMCA
10.1 Addi’s IP. The Services, including all software, algorithms, AI models, user interfaces, designs, graphics, logos, and documentation, are owned by Addi or its licensors and protected by intellectual property laws. Nothing in these Terms grants you any right to Addi’s trademarks, logos, or brand features without prior written consent.
Addi retains all right, title, and interest in and to any data, insights, analytics, metadata, performance signals, benchmarks, and learnings derived from or generated in connection with the operation of the Services, including aggregated and de-identified data derived from platform usage, campaign performance, and user interactions ("Platform Learnings"). Platform Learnings do not include your Content or Personal Information, and are distinct from your Output and brand profile data. Nothing in these Terms transfers any right in Platform Learnings to you.
10.2 Brand Profile Data. Brand profile data compiled by the Services from publicly available sources is proprietary to Addi. You may access and use your own brand profile through the Services, but may not extract, redistribute, or commercially exploit the underlying compiled dataset.
10.3 DMCA. Addi respects intellectual property rights. If you believe copyrighted work has been infringed, submit a DMCA notification to our designated agent at [email protected] including: (a) signature of the copyright owner or agent; (b) identification of the copyrighted work; (c) identification and location of infringing material; (d) your contact information; (e) a good-faith-belief statement; and (f) a statement under penalty of perjury that the information is accurate.
10.4 Counter-Notification. If you believe that content was removed or disabled as a result of mistake or misidentification, you may submit a counter-notification in accordance with 17 U.S.C. §512(g) to Addi’s designated DMCA agent at [email protected].
10.5 Repeat Infringers. In accordance with 17 U.S.C. §512(i), Addi maintains a policy of terminating, in appropriate circumstances, the accounts of users who are repeat infringers of third-party intellectual property rights, including copyright. Addi may terminate your account if you repeatedly submit, publish, or distribute content that infringes third-party intellectual property rights.
11. Third-Party Services and Integrations
11.1 Third-Party Services. The Services integrate with third-party services, platforms, and APIs (“Third-Party Services”), including Advertising Platforms, AI model providers, data sources, and authentication services. These are governed by their own terms, and Addi does not control or assume responsibility for them.
11.2 Compliance. Your use of any Third-Party Services, integrations, APIs, or data providers made available through the Services is subject to the terms, conditions, and policies of those third parties. You are responsible for complying with any applicable third-party terms when using such Third-Party Services through the Services.
11.3 No Liability. Addi is not responsible for the availability, accuracy, performance, or practices of any Third-Party Services.
12. Disclaimers and Warranty Limitations
12.1 THE SERVICES, INCLUDING ALL AI-GENERATED CONTENT, BRAND PROFILING DATA, AND ADVERTISING PLATFORM INTEGRATIONS, ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS, WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY.
12.2 TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ADDI DISCLAIMS ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, ACCURACY, RELIABILITY, AND AVAILABILITY.
12.3 Specific Disclaimers. Addi does not warrant that: (a) the Services will be uninterrupted, secure, or error-free; (b) AI-generated content will be accurate, original, non-infringing, or compliant with applicable laws or Advertising Platform policies; (c) brand profiling data will be accurate, complete, or current; (d) the Services will produce any particular advertising results or ROI; (e) Advertising Platform integrations will function without interruption; or (f) AI-generated content is eligible for copyright protection.
12.4 Beta Features. Features designated as “beta,” “preview,” or “experimental” are provided without any warranty and may be modified or discontinued at any time without notice.
12.5 Service Availability. Addi does not guarantee specific uptime levels. The Services may be temporarily unavailable for maintenance, updates, or factors beyond our control. Addi is not liable for losses from unavailability.
13. Limitation of Liability
13.1 TO THE MAXIMUM EXTENT PERMITTED BY LAW, ADDI SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING DAMAGES FOR LOST PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES, REGARDLESS OF LEGAL THEORY, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
13.2 ADDI’S TOTAL AGGREGATE LIABILITY SHALL NOT EXCEED THE GREATER OF THE AMOUNTS PAID BY YOU TO ADDI IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM OR $100.
13.3 Basis of the Bargain. These limitations reflect a fair allocation of risk and are an essential element of the bargain between you and Addi. The Services would not be provided without them.
13.4 Exceptions. Nothing in this Section limits liability for: (a) death or personal injury caused by negligence; (b) fraud or fraudulent misrepresentation; (c) any liability that cannot be excluded under applicable law; or (d) your indemnification obligations under Section 13.
14. Indemnification
You agree to indemnify, defend, and hold harmless Addi and its officers, directors, employees, agents, and affiliates from all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising from:
(a) Your use of the Services, including any Content you create, upload, or publish;
(b) Advertisements you create, approve, or publish through the Services;
(c) Your violation of these Terms, including the Acceptable Use Policy;
(d) Your violation of any applicable law, third-party right, or Advertising Platform policy;
(e) Unauthorized use of the Services to profile brands you do not own;
(f) Any dispute between you and a third party arising from advertising content.
Addi will use reasonable efforts to notify you of any claim and provide reasonable cooperation at your expense. You may not settle any claim imposing obligations on Addi without prior written consent.
15. Term, Termination, and Suspension
15.1 Term. These Terms become effective when you first access or use the Services and remain in effect until your account or access to the Services is terminated in accordance with this Section 15.
15.2 Termination by You. You may terminate at any time by contacting [email protected].
15.3 Termination by Addi. Addi may terminate or suspend your access to the Services:
(a) Immediately, without notice, for violation of the Acceptable Use Policy, non-payment of outstanding fees, fraudulent activity, or threats to the security of the Services;
(b) Upon five (5) days’ written notice (which may be delivered by email to the address on your account) for any other material breach that remains uncured during such period; or
(c) With 30 days’ notice for any reason or no reason.
15.4 Effect of Termination. Upon termination: your access ceases; Addi retains your data for the periods described in the Privacy Policy''s data retention schedule to allow export; after those periods expire, Content is deleted except as required for legal compliance, dispute resolution, or enforcement. Sections 7 (to the extent of existing licenses), 8, 9, 10.1, 12, 13, 14, 16, and 18 survive termination.
15.5 Data Export. During the applicable post-termination period described in the Privacy Policy’s data retention schedule, you may request export of your Content by contacting [email protected]. Addi will provide Content in a commercially reasonable format.
15.6 Appeals. If you believe your account was suspended or terminated in error, you may appeal by emailing [email protected] within 30 days. Addi will use reasonable efforts to respond within 14 business days.
16. Dispute Resolution and Arbitration
16.1 Informal Resolution. Before initiating formal proceedings, you agree to contact [email protected] and attempt to resolve the dispute informally for at least 30 days.
16.2 Binding Arbitration. If not resolved informally, any dispute shall be resolved by binding individual arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules before a single arbitrator. The arbitration shall take place in Missouri (or remotely, at your election).
16.3 CLASS ACTION WAIVER. YOU AND ADDI EACH WAIVE THE RIGHT TO PARTICIPATE IN A CLASS ACTION, COLLECTIVE ACTION, OR REPRESENTATIVE PROCEEDING. DISPUTES MUST BE BROUGHT ON AN INDIVIDUAL BASIS ONLY.
16.4 Opt-Out. You may opt out of arbitration by sending written notice to [email protected] within 30 days of first agreeing to these Terms, including your name, account email, and a clear opt-out statement. If you opt out, disputes will be resolved in the courts of Missouri.
16.5 Exceptions. Either party may bring claims in small claims court or seek injunctive relief in any court of competent jurisdiction to protect intellectual property rights.
17. Marketing and Brand Usage
You agree to grant Addi the right to use your business name and logo in Addi marketing materials, including customer lists, case studies, and website content. This permission does not extend to your Output or User Content, which will not be used for Addi’s marketing without your prior written consent.
Opt-Out: You may opt out at any time by contacting [email protected] or through account settings. Upon opt-out, Addi will remove your name and logo from marketing materials within 30 days, except from previously published materials not reasonably practicable to modify.
18. Modifications to Terms
Addi may modify these Terms at any time. We will provide at least 30 days’ notice of material changes by posting updated Terms on our website. When material changes take effect, you will be prompted to review and accept the updated Terms of Service before continuing to use the Services. The “Last Updated” date at the top indicates when it was last revised and the "Effective Date" indicates when it takes effect. Your continued use of the Services after the effective date constitutes acceptance.
19. General Provisions
19.1 Governing Law. These Terms are governed by the laws of the State of Missouri, without regard to conflict-of-law principles. Subject to Section 16, disputes shall be brought in state or federal courts in Missouri.
19.2 Entire Agreement. These Terms, together with the Privacy Policy constitute the entire agreement and supersede all prior agreements. Customers who process personal data subject to GDPR or other applicable data protection laws may request a Data Processing Addendum (DPA) by contacting [email protected]. Where executed, the DPA is incorporated into and forms part of these Terms.
19.3 Severability. If any provision is held unenforceable, the remaining provisions remain in effect.
19.4 Waiver. No failure or delay in exercising any right constitutes a waiver.
19.5 Assignment. You may not assign these Terms without Addi’s written consent. Addi may freely assign, transfer, or delegate its rights and obligations under these Terms, in whole or in part, without restriction and without notice, to an affiliate, subsidiary, corporate successor, or in connection with a merger, acquisition, corporate reorganization, or the sale, transfer, or divestiture of all, substantially all, or any portion of its business, stock, or assets relating to the Services.
19.6 Force Majeure. Addi is not liable for delays or failures due to events beyond reasonable control, including natural disasters, pandemics, government actions, internet disruptions, third-party service outages, or AI model provider failures. If a force majeure event continues for more than 60 consecutive days, either party may terminate upon written notice.
19.7 Export Compliance. You agree to comply with all applicable export control and sanctions laws. You represent that you are not located in a comprehensively sanctioned jurisdiction, not on any restricted party list, and will not provide Platform access to any restricted person or entity.
19.8 Notices. Notices to Addi: [email protected]. Notices to you: the email on your account, deemed received when sent.
19.9 Third-Party Beneficiaries. Except as set forth below, these Terms do not create any third-party beneficiary rights.
(a) Meta. Solely with respect to advertisements delivered through Meta’s Advertising Platforms (including Facebook and Instagram), Meta Platforms, Inc. is a third-party beneficiary of Section 6 (Brand Authorization and Third-Party Data), Section 8 (Advertising Compliance), Section 9 (Acceptable Use Policy), and Section 11.2 (Compliance) of these Terms, and may enforce those provisions directly against you. This provision is included to comply with Meta’s Platform Terms and Developer Policies.
(b) Other Advertising Platforms. As of the Effective Date, Google LLC (including Google Ads and YouTube advertising inventory), TikTok Inc., Spotify USA Inc., and Yahoo Inc. (including Yahoo DSP) do not require third-party beneficiary status in Addi’s customer-facing Terms. If any Advertising Platform’s developer agreement subsequently requires third-party beneficiary rights, Addi may update this section via the modification process in Section 18, and such updates will be identified in the change notice.
Contact Information
Addi, Inc.
117 W. 20th Street, Suite 202
Kansas City, MO 64108
Email: [email protected]
Phone: 1-866-879-2334
Website: addi.ai
By accessing or using the Addi platform, you confirm that you have read, understood, and agreed to these Terms of Service.